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Uniqlo Perluas Pasar ke India Bidik Pertumbuhan

Uniqlo Perluas Pasar ke India Bidik Pertumbuhan

Uniqlo sedang agresif memperluas pasarnya di India untuk mengejar pertumbuhan signifikan pada 2026. Strategi ini mencakup pembukaan toko baru dan peningkatan produksi lokal.

Target Pertumbuhan

Uniqlo India menargetkan pertumbuhan 44% year-on-year pada FY26, didukung ekspansi ritel dan peningkatan sumber daya lokal hingga 30%. Pendapatan FY25 sudah naik 44,2% menjadi ₹1.175,5 crore, dengan margin laba bersih sekitar 15%.

Baca Juga: 5 Koleksi T-Shirt Pria Keren dari UNIQLO, Cocok Bagi yang Suka Fashion

Strategi Ekspansi

Perusahaan fokus pada kota-kota besar seperti Delhi-NCR, Mumbai, Bengaluru, dan Pune, dengan rencana percepatan pembukaan toko hingga 8-9 gerai per wilayah metro. Saat ini beroperasi di 17 toko, Uniqlo menghindari marketplace seperti Amazon atau Flipkart demi platform digital sendiri, yang menyumbang 15% revenue dan tumbuh 40% tahunan.

Fokus Produk

Produk musim panas seperti linen dan AIRism diminati di iklim panas India selatan, sementara winter wear kuat di kota lain berkat permintaan travel. India juga direncanakan jadi pusat sourcing global, dengan potensi pangsa pasar 10 kali lipat dari 2% saat ini.

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